Last night people all over the world were looking at the moon in awe. As I stood in awe myself, I thought about the fact that not everyone had the safety, time, or cloudless sky to do so. There are places where violence is the norm, homes where fear rules. There are limits and laws that hold girls from education and opportunity; limits that hold boys from veering from strict ideas of masculinity. Read more
In his latest post, Seth Godin warns us to resist the charm of The Myth of Quick. He recognizes we all want it, but he it’s a rare occurrence indeed and shows the power of time. Hear, hear.
I’m going to add an example to his many: the multi-partner communications project.
Multi-partner projects are exciting, for they offer more than one perspective, more than one set of skills and more than one voice in the works. Bringing together many voices has power. But as Godin advises, be wary of quick.
Take time for excellence.
I’ve managed several work-related brands and my own Twitter stream for seven years, so I’m not a newbie to wading through the rapid fire of tweets and hashtags. I use both TweetDeck and Hootsuite for management and have multiple streams on the go when I check in, so lots of information moves across my screen. (Note I didn’t say screens. I’m not using two monitors, so you communicators out there who are, hats off and my sympathies.)
The other day I bumped up against a tweet that was entirely hashtags. I say bumped up against, as not one word stood out on its own and the tweet was a mess. It was a tangle of tags, one of which, ironically, was #communications. Read more
I tweeted this piece from Marshall Shepherd yesterday: 9 Tips for Communicating Science to People Who Are Not Scientists. I shared it because Shepherd covers some fundamentals for good communications, no matter what the topic. Read more
When you build your business or organization, a web presence is necessary. People expect a website. It doesn’t have to be fancy, but it should provide the basics: who you are, what you do, and how to reach you. Beyond that, you have some choices to make. I’ve heard “We should be on Twitter” from small businesses and organizations alike.
Let’s start with the word should. Who’s the boss of your communications efforts? Who says you should be anywhere? Social media is a great way to expand your services, but you need to consider what’s a reasonable reach. Read more
MadJan Works: Curious, pulled, motivated.
Many years of writing have taught me that effective communication connects people and ineffective communications divide people. That divide can cost someone decision-making power in important and meaningful ways: health, safety, education, and more.
I’ve started the MadJan Works to highlight good communications strategies and products in both for-profit and nonprofit worlds. I want to make the world more positively connected in ways everyone can understand.
And then there are dogs. I write about communications with them too. They may not have words, but they tell us a lot.
I have over 20 years experience in communications and I thrive on word work. On the Causes page I showcase groups I admire that are making positive change one person at a time.